Submitted by admin on Wed, 11/27/2019 - 12:59

OUR 1

MINUTE

SUMMARY.

Improving the customer experience through digital innovation

 

Moat housing association partnered with ORM as the business underwent its digital transformation, with the need for a full re-design of the online digital experience.

 

A new corporate website and customer portal was built, which saw an immediate increase to digital channel shift, customer engagement and mobile usage. The portal is effective with customer log-ins and self-service transactions increasing month on month.

+43%

avg session duration

+54%

website visits on mobile

+54%

avg page visits

-56%

bounce rate
Moat website shown on different devices

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Showtime.
Mountains
artemis website on laptop
Greene King app

Partnering with ORM to work with us on our digital transformation has been really successful. They’ve helped us to push the boundaries of what we could achieve and the result is a great user experience on both our corporate website and MyMoat customer portal. Although it’s early days, we’re already seeing a lot of customers signing up to and using MyMoat, which is a game-changer for us.

 

— Mark Rogers, Director of Business Transformation for Moat